Important SEO Terms to know
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: A set of rules or instructions used by a search engine to rank webpages.
: The clickable text in a hyperlink.
: A link from one webpage to another webpage.
: An HTML tag that helps webmasters tell search engines which version of a URL to index.
: A black hat SEO technique of presenting different content to search engines than to visitors.
: When a search engine’s spider/bot visits a website.
: The number of pages that a search engine spider/bot can crawl on a website.
: The number of levels a search engine spider/bot will crawl down a website’s hierarchy.
: The speed at which a search engine spider/bot visits and indexes webpages.
: A page created solely for search engine spiders/bots to get indexed.
: URLs that contain characters such as “?” and “&”.
: The name of Google’s search engine spider/bot.
: A name given to the period where Google updates its rankings.
: HTML tags that are used to structure a webpage’s content.
: HTML tags that describe an image for search engine spiders/bots.
: The database of all websites that a search engine has stored.
: The number of times a keyword appears on a webpage.
: The process of finding keywords to target with SEO.
: A black hat SEO technique of overusing keywords on a webpage.
: The process of obtaining links from other websites.
: The number of other websites that link to a webpage.
: A HTML tag that summarizes the content of a webpage.
: A HTML tag that lists the relevant keywords of a webpage.
: A HTML tag that tells search engine spiders/bots which pages to index.
: Results that appear in search engine results pages that are not ads.
: A metric used by Google to measure the importance of a webpage.
: Results that appear in search engine results pages that are ads.
: A Google algorithm update that targets websites with unnatural links.
: A metric that measures how relevant a keyword is to its target page.
: The order of results in a search engine results page.
: A file located in the root directory of a website that tells search engine spiders/bots which pages to index.
: A period where new websites do not appear in search engine results pages.
: A webpage that is optimized for search engine spiders/bots.
: The page that is displayed when a search query is entered.
: A user’s goal when searching on a search engine.
: The words or phrases entered into a search engine.
: A list of all the webpages on a website.
: Data that is marked up with HTML tags to make it easier for search engine spiders/bots to understand.
: The description of a webpage that appears in the search engine results page.
: Signals from popular social media websites that are used to rank webpages.
: A software program used by search engines to index webpages.
: A black hat SEO technique of using techniques to manipulate search engine results.
: A HTML tag that contains the title of a webpage.
: A metric used by a search engine to determine a website’s quality.
: Results from multiple sources that are displayed in search engine results pages.
: The address of a web page.
: The overall experience of a user when interacting with a website.
: A person responsible for managing a website.
: SEO techniques that follow search engine guidelines.
: A file that lists all the webpages on a website for search engine spiders/bots.